If you check out my blog regularly, you may have read my piece on how Fortune 100 CEO’s don’t understand Twitter. And apparently, they are not alone. I hear people constantly bemoaning the popularity of Twitter as instant nostalgia or worse yet, a vain, self-indulgent waste of time. Most of these naysayers, if pressed, will tell you that they feel they have nothing to offer the vast Twitter-verse.
For them, I offer the following piece from the New York Times. Twitter is a great way to get your finger on the pulse of what is going on without combing different news sites or blogs. Twitter is, in essence, a list of links with personalized explanations of those links. And with search tools like the ones featured in this article, you can create a personalized news and entertainment feed that fits your interest. No more trolling the gossip blogs for Oscar Buzz only to find the same article slamming Sarah Jessica Parker over and over. Now you can get the headlines, find the story you want and get on with your day.
As for business owners, take note as to how your customers use Twitter. The big misconception is that Twitter can only be useful to active Twitter users. But many school districts have used Twitter to update parents on school closings. News outlets will often put their breaking news on Twitter first. And many users will connect with their favorite businesses to get updates on new products and services without flooding their inbox with pesky mass e-mails.
Check out this great piece at: http://www.nytimes.com/2010/03/04/technology/04basics.html
Not easy to say thank you, me english not so good – but these really good. Good read. This video my country.